Monthly Archives: November 2013

Hummingbird | Google’s New Search Algorithm Knows Just What We’re Looking For

On September 27, Google celebrated its 15th birthday along with the debut of Hummingbird, its newest search algorithm. Hummingbird ­is designed to return better results with precision and speed, but what else is new?

With everyone in a tizzy over SEO, Hummingbird created quite a buzz in the tech world. Optimizers were worried all their hard work had been for nothing- and just when they were getting the hang of it! As it turns out, Google went easy on us this time. The algorithm considers a webpage

Building Your Personal/Professional Brand through Social Media Part 2 by Derek Champagne, Practice Image Builders

Here are some ways to start building your brand with social media:

  • Create a personal website or blog. One of the best tools you can utilize is a blog – so start blogging. Blog about what’s happening in your community, any special awards you have received, success stories, and new innovations in the field you are pursuing – basically anything that helps build your personal brand.
  • Utilize video and image sites to post online presentations and videos – Slideshare, Scribd, YouTube, Vimeo, etc.
  • Utilize multiple social media networking: Join Facebook, LinkedIn, Twitter, and Google +.

9 Simple Tricks To Write A Headline That Will Make The Headlines

If you have an interesting, well-written article that you are proud of, you are going to want people to read it. So, you post it to your blog or share it via social media- but is that really good enough? The chances of people actually reading it are not very high unless you throw in a few attention-getters to spark their interest. One way of doing this is coming up with a clever, appropriate title for your article. in a few attention-getters to spark their interest. One way of doing this is coming up with a clever, appropriate title for your article. in a few attention-getters to spark their interest. One way of doing this is coming up with a clever, appropriate title for your article.in a few attention-getters to spark their interest. One way of doing this is coming up with a clever, appropriate title for your article.

Derek Champagne Biography

Co-founder of Practice Image Builders with Jordan Cooper, DDS and Dr. Stephen Graves, one of only three companies endorsed by AR State Dental Association in past 25 years (www.practiceimagebuilders.com) Derek Champagne is the CEO of The Artist Evolution (a marketing, design, and practice management firm) and is a consultant specializing in marketing development for dental and dental specialty practices across…